custom logo / identity design packages
Start-up Package
This package is perfect for emerging entrepreneurs who want to confidently launch their small business with a visual brand identity that their target audience will love.
After completing research and establishing a direction for your design, I will present 4 initial concepts for you to view. Each concept will be applied to mock products to test how it would work in the “real world.” From there, your favorite concept will be selected and refined as needed until you are completely happy with it. Each package includes a final bundle of files suitable for every application, from print to web to promotional items and more.
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Primary Logo
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Secondary (Icon) Logo
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Brand Guide with Color Palette & Typography
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Typography (Font) Files
Investment: $395
The typical timeline for this package is 1-2 weeks.
Emerging Package
This package is perfect for small businesses who may be established but are looking to rebrand or refresh their visual brand identity.
After completing research and establishing a direction for your design, I will present 4 initial concepts for you to view. Each concept will be applied to mock products to test how it would work in the “real world.” From there, your favorite concept will be selected and refined as needed until you are completely happy with it. Each package includes a final bundle of files suitable for every application, from print to web to promotional items and more.
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Primary Logo
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Secondary (Icon) Logo
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Brand Guide with Color Palette + Typography
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Typography (Font) Files
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2 Printed Marketing Designs (ex. business card, hang tag, etc)
Investment: $595
The typical timeline for this package is 1-2 weeks.
The Logo Design Process
1. Brand Clarity Workbook
This workbook is designed to help me gather everything I’ll need to design your logo, all in bite-sized prompts designed to keep your project on track and easy for us to organize.
2. Logo / Identity Production
I will take all of the research from the workbook above and begin the design of 4 initial concepts. Each concept will be applied to mock products so you see how it would work in the "real world".
3. Revisions
You will choose your favorite concept and together we will refine and make revisions until you are completely happy with the final design.
4. Secondary Icon / Brand Guide / Additional Designs
Once your final primary logo concept has been created, I will create a secondary logo that can be used as an icon on social media and other platforms. I will also put together your final Brand Guide with color palette and typography. If you ordered any additional designs, those will be completed at this time.
5. Files Delivered
Each package includes a final bundle of files suitable for every application, from print to web to promotional items and more. These will be delivered via Dropbox link.